World of Women
Kiwi CEO sells social media business to Google
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Further forging her spot as a leading tech CEO, female entrepreneur and Kiwi expat Victoria Ransom has sold her social media marketing business to Google for a reported $238 million.
Co-founded four years ago by Ransom, along with Alain Chuard, Wildfire has more than 400 employees and runs social media marketing for around 16,000 businesses, including Sony, Unilever and Amazon.
Wildfire's just one of Ransom's successful start-ups, with the Harvard Business School graduate's previous ventures including the establishment of a global adventure company and software business.
A winner of the 2011 Ernst & Young Entrepreneur of the Year Awards, Ransom said she "can practically count on one hand the number of women CEOs that have founded and led tech companies that have achieved significant scale."
Wildfire reckons Google is "the perfect home" for the company, and has given a shout out to their friends and partners at Twitter, LinkedIn, YouTube, Google+ and Facebook. "Were it not for the social media revolution that you have all helped to create, Wildfire would not even exist."
TVNZ's proudly reports that Ransom celebrated the sale with pizza.